DIGIPLEX POWAY LAUNCHES A NEW “MOMMY & ME MOVIES” SERIES ON FEBRUARY 5
POWAY, California (February 5, 2014) – Digital Cinema Destinations Corp. (NasdaqCM: DCIN) (Digiplex), a fast-growing motion picture exhibitor dedicated to transforming movie theaters into digital entertainment centers, today announced the launch of a new morning movie series tailored to meet the needs and schedules of moms and dads with younger children. Mommy & Me Movies will be presented Wednesdays starting February 5, 2014 at 10:00 AM. Digiplex Poway is located at 13475 Poway Road.
The series will feature the same first-run movies available during later show times with added special amenities including help with strollers, adjusted house lighting, moderated sound levels and changing stations with complementary baby wipes.
“It’s all about creating a welcoming environment for moms and dads who have younger children and might not be comfortable attending a prime time show,” said Digiplex Executive Vice President, Chuck Goldwater. “The series is geared to giving parents an opportunity to enjoy current movies for grown-ups in a setting designed uniquely with the conveniences they will appreciate when bringing their babies with them.”
The February feature lineup for Mommy & Me Movies includes:
February 5 – Kate Winslet and Josh Brolin in the romantic drama LABOR DAY (PG-13) 111 minutes.
February 12 – George Clooney, Cate Blanchett, Matt Damon and Bill Murray in the action drama THE MONUMENTS MEN (PG-13) 110 minutes.
February 19 – Kevin Hart and Joy Bryant in a modern reimagining of the classic romantic comedy ABOUT LAST NIGHT (R) 100 minutes
February 26 – Jennifer Connoy, Will Smith, Colin Farrell, Jessica Brown Findlay and Russell Crowe in the fantasy romance WINTER'S TALE (PG-13) 129 minutes.
The Mommy & Me Movies will also feature weekly raffles, special reduced price concession combos and items for both adults and children like small boxes of Cheerios and juice packs. Members of the Digiplex Rewards Club will receive their usual points for purchases of admission tickets and concession items. Admission is $6 for adults, children under five are free.
Digiplex Poway shares sponsorship of the Mommy & Me Movies with the online community, My San Diego Moms (www.mysdmoms.com), a rapidly growing platform bringing news, advice and information to greater San Diego County. Contributing business participants also include Savoring the Sweet Life Photography offering a baby or Valentine’s Day portrait as a raffle prize and the Mini and Me Boutique, San Diego’s premier style outfitters for women, babies and home, contributing a gift certificate and in-store item surprise.
More information about the Mommy & Me Movies series is available at www.digiplexdest.com, Digiplexpoway on Facebook and by following the handle @digipoway on Twitter.
About Digital Cinema Destinations Corp. (www.digiplexdest.com)
Digital Cinema Destinations Corp. (NasdaqCM: DCIN) is Digiplex Destinations, dedicated to transforming its movie theaters into interactive entertainment centers. The Company provides consumers with uniquely satisfying experiences, combining state-of-the-art digital technology with engaging, dynamic content that far transcends traditional cinematic fare. The Company's customers enjoy live opera, ballet, Broadway shows, sports events, concerts and, on an ongoing basis, the very best major motion pictures. Digiplex currently operates 20 cinemas and 192 screens in AZ, CA, CT, OH, PA and NJ. You can connect with Digiplex via Facebook, Twitter, YouTube and Blogger.
# # #